Presented By O'Reilly and Cloudera
Make Data Work
Feb 17–20, 2015 • San Jose, CA

All You Need is Love. And Money. And Skill. And Location. And More Money. And Luck. And Data(?)

Rosie Atkins (Groupon)
2:40pm–3:00pm Wednesday, 02/18/2015
Data-Driven Business Day
Location: LL20 A.
Average rating: ****.
(4.73, 11 ratings)
Slides:   1-PDF 

30% of restaurants fail in the first year, so why would anyone go into the business? Most restaurateurs will tell you that it’s an act of love. They love hospitality; they love sharing great food; they love creating a place where people come together to share something special. Almost none of them tell you you that they go into business based on data.

At Breadcrumb by Groupon, we help our customers survive and thrive by anticipating their needs. And sometimes this means balancing data with the other things that make restaurants succeed. It’s a tricky dance, but sometimes we can only get things right when we push the data aside

Photo of Rosie Atkins

Rosie Atkins


Rosie Atkins serves at the Director of Product for Breadcrumb POS, Groupon’s point of sale product that primarily serves restaurants, bars and cafes. She has held the position since September, 2014. She leads product development for the iOS app, the reporting and user management portal, mobile apps and the services platform.

Prior to joining Groupon, Rosie was Director of Product at OpenTable where she focused on the consumer website, partnerships, user generated content and Restaurant Center, the company’s B2B portal. Rosie has worked in technology for more than 15 years and was a founding employee at

Rosie earned her B.A. from the University of Massachusetts, Amherst. Her first restaurant job was cleaning menu boards at her family’s restaurant on Nantucket Island.