Presented By O'Reilly and Cloudera
Make Data Work
Feb 17–20, 2015 • San Jose, CA

Big Data Stories: Decisions That Drive Successful Projects

Ellen Friedman (Independent)
9:30am–9:50am Wednesday, 02/18/2015
Data-Driven Business Day
Location: LL20 A.
Average rating: ***..
(3.29, 7 ratings)
Slides:   1-PPTX 

Big data technologies and the projects that use them are changing the way we interact with the physical world and with each other, and in so doing they are having a huge impact on society. This talk will draw from real world scenarios to look at the fundamental ideas that underly big data projects in order to give the audience insight into the critical decisions that drive successful solutions.

Using a conceptual rather than detailed technical approach, the presentation will tell some of the intriguing big data stories that lie at the intersection of evolving technologies and modern business and research goals. Stories will include the design decisions and human stories involved in UIDAI (Aadhaar) a giant project with enormous influence on society. Other stories explore the impact of big data technology on farming and on environmental monitoring, ranging from satellite remote sensors to the use of unmanned robots roaming the surface waters of the world’s oceans. We will see how the production of “smart parts” are giving manufacturers a competitive edge, and why time series databases lie at the heart of Internet of Things. And we will take a look at a surprising example of very early open source work that involved time series data and had a big effect on trade.

By looking beyond technical details to find the key ideas in these examples, the talk will not only entertain by adding a human element to big data but will also help the audience to learn fundamental concepts useful to the design of their own projects.

Photo of Ellen Friedman

Ellen Friedman


Ellen Friedman is a solutions consultant, scientist and author, currently writing about a variety of open source and big data topics including being co-author of Mahout in Action (Manning), the Practical Machine Learning series from O’Reilly, and the newest title, Time Series Databases (O’Reilly). She is a committer on the Apache Mahout project, a contributor to Apache Drill and has been an invited speaker at Berlin Buzzwords 2013, the Philly ETE 2014 conference and keynote speaker for NoSQL Matters 2014 in Barcelona. With a Ph.D. in biochemistry and years of work writing on a variety of scientific and computing topics, she is an experienced communicator. She’s also co-author of a book of magic-themed cartoons, A Rabbit Under the Hat.

Follow on Twitter as @Ellen_Friedman.