Mar 15–18, 2020

Organizational Culture’s Key Role in Transforming Healthcare Using Data and A.I.

Michael Dulin (UNC Charlotte / Gray Matter Analytics), Shannon Fuller (Gray Matter Analytics)

Who is this presentation for?

Non-technical or Business audience




The presenters have over 30 years of combined experience building analytics capabilities for healthcare provider systems including the development of an Analytics Center of Excellence that was featured as a case study by Harvard Business School in 2015. Since then, technology has made significant advances particularly in cloud computing, while healthcare providers still struggle with basics around data governance, data integration and foundational reporting, much less using advanced analytics or AI. This delay in adoption is driven by culture, organizational structures, and financial incentives that are extremely difficult to overcome – particularly in large integrated provider systems. This presentation will discuss: (i) cultural and organizational barriers that are commonly found within health systems and other industries, (ii) approaches to overcoming these barriers, and (iii) opportunities for systems that are able to make this transition. The approaches discussed will be case-based using best evidence, implementation science strategies, and change management techniques.

Prerequisite knowledge

Audience will need a basic understanding of: organizational culture, strategic planning, and change management.

What you'll learn

• The 5 most common organizational/cultural barriers to implementation of data/analytics strategy • Case studies for each of the selected barriers (eg organizational structure, leadership support, internal policies, governance structures, capacity, and/or sustainability) • Evidence-based and real-world solutions that can be used to overcome these barriers • Examples of organizational impact that can be obtained through implementation of analytics/AI in healthcare
Photo of Michael Dulin

Michael Dulin

UNC Charlotte / Gray Matter Analytics

Michael Dulin, MD, PhD is the Director of the Academy for Population Health Innovation at UNC Charlotte – a collaboration designed to advance community and population health and serves as the Chief Medical Officer for Gray Matter Analytics. Dulin started his career as an Electrical and Biomedical Engineer and then received his PhD studying Neurophysiology. His medical degree is from the University of Texas Medical School at Houston. He completed his residency training at Carolinas Medical Center in Charlotte, and he then entered private practice in Harrisburg, North Carolina where he worked as a community-based primary care physician prior to returning to academics. He then became the Research Director and served as the Chair of the Carolinas Healthcare System’s Department of Family Medicine where he directed a primary care practice-based research network (MAPPR). Immediately prior to joining UNC Charlotte and Gray Matter Analytics, he served as the Chief Clinical Officer for Outcomes Research and Analytics at Atrium Health.

Dulin is a nationally recognized leader in the field of health information technology and application of analytics and outcomes research to improve care delivery and advance population health. He has led projects in this domain funded by AHRQ, The Robert Wood Johnson Foundation, The Duke Endowment, NIH, and PCORI. His work has been recognized by the Charlotte Business Journal, NCHICA and Cerner. His work to build a healthcare data and analytics team was featured by the Harvard Business School / Harvard School T.H. Chan School of Public Health as a published case study.

Dr. Dulin is a member of the American Academy of Family Physicians, Society for Teachers of Family Medicine, North American Primary Care Research Group, and Alpha Omega Alpha. He is a recipient of the North Carolina Medical Society’s Community Practitioner Program; a participant in the Center for International Understanding Latino Initiative; and he was recognized as one of Charlotte’s Best Doctors.

Photo of Shannon Fuller

Shannon Fuller

Gray Matter Analytics

Shannon Fuller is an expert in developing and implementing data management and governance processes. Mr. Fuller was instrumental in building a data and analytics center of excellence within a large integrated healthcare system where he led the development of a data governance strategy. He is a creative problem solver and good strategic thinker with the ability to create a vision and share it with the business in order to gain support and functional commitment on projects. Shannon is nationally recognized for his expertise in the application of data governance with a focus on development of internal policies and change management designed to recognize data as an enterprise asset. He speaks nationally on this topic, leads an academic advisory board on big data applications in industry, and frequently guest lectures for UNC Charlotte.

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