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Bootstrapping Design Culture

David Cranor (Solid)
Location: Festival Pavilion
Average rating: ****.
(4.25, 4 ratings)

In an early stage hardware startup, the act of balancing zealous devotion to product perfection with the hard realities of time and money resources can be a major challenge. This talk will will discuss strategies for accomplishing this in a variety of contexts; from overall product strategy all the way down to prototyping processes.

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David Cranor


David Cranor is associate chair of O’Reilly Solid. When he isn’t curating conferences, he can be found working as a design/technology consultant on a wide variety of projects ranging from bionic limbs to experiential theater installations. Previously, he cofounded desktop 3D printing company Formlabs. He holds an S.M. degree from the Media Lab at MIT.