You may have heard that the most technologically superior solution will win the day, but there are ample examples to prove that this is not true. Even if you believe that your solution is the best, key psychological theories like anchoring, confirmation and hindsight bias, and the gambler’s fallacy impact technology decisions more than we account for.
Behavioral finance is a new field of financial theory that explores why people make irrational decisions. The main takeaway is that people are not the logical, rational wealth creators that traditional financial theories proposed. Mridul Mishra and Tim Poole adapt this concept to architecture, explaining why those trying to influence architecture and technology decisions need to take the human side of decision makers into account.
Mridul Mishra is an architect at Fidelity Investments, where he is responsible for emerging technology in Asset Management Group as well as for machine learning and AI projects. Mridul has around 21 years of experience building enterprise software, ranging from core trading software to smart applications, using AI/ML capabilities.
Tim Poole is a technology architect at Fidelity Investments, where he works on trading, portfolio management, and various other asset management systems, with a special interest in distributed systems. Prior to Fidelity, Tim worked as an architect and engineer for both startups and enterprises in the benefits, insurance, and manufacturing industries. For fun, he pesters his colleagues by promoting Scala.
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