• Intel
  • Microsoft
  • Google
  • Sun Microsystems
  • BT
  • IBM
  • Yahoo! Inc.
  • Zimbra
  • Atlassian Software Systems
  • Disney
  • EnterpriseDB
  • Etelos
  • Ingres
  • JasperSoft
  • Kablink
  • Linagora
  • MindTouch
  • Mozilla Corporation
  • Novell, Inc.
  • Open Invention Network
  • OpSource
  • RightScale
  • Silicon Mechanics
  • Tenth Planet
  • Ticketmaster
  • Voiceroute
  • White Oak Technologies, Inc.
  • XAware
  • ZDNet

Sponsorship Opportunities

For information on exhibition and sponsorship opportunities at the conference, contact Sharon Cordesse at scordesse@oreilly.com.

Media Partner Opportunities

Download the Media & Promotional Partner Brochure (PDF) for more information on trade opportunities with O'Reilly conferences, or contact mediapartners@oreilly.com.

Press and Media

For media-related inquiries, contact Maureen Jennings at maureen@oreilly.com.

OSCON Newsletter

To stay abreast of conference news and to receive email notification when registration opens, please sign up for the OSCON newsletter (login required).

Contact Us

View a complete list of OSCON 2008 Contacts

Going Open Source: The 20 Most Important Things To Do

Location: D138 Level: Novice
Average rating: ***..
(3.83, 12 ratings)

Before deciding on going open source:

1. Analyze open source competition (if there is any)

2. Gather info on successfull open source projects

3. Identify business models (open source is no business model)

4. Calculate on how going open source will lower revenues with existing clients

5. Talk to your investors/shareholders about your idea

6. Develop arguments why going open source is good for your existing clients

7. Define initial features and capabilities of open source version (especially if closed source version will continue to exist)

8. Develop business and financial plan for your investors/shareholders to get their approval

After deciding on going open source:

9. Choose carefully project name and logo

10. Define granularity of source code, admin and user documentation

11. Choose the suitable open source license

12. If the stack below your software would contain closed source components, replace them

13. Take the time and refactor your source code

14. Write the (english) documentation for developers, admins and users

15. Launch a project website with community modules

16. Separate commercial offers from your project website

17. Author announcements to communicate the launch of your open source project

18. Publish the binary and source code on SourceForge

19. Set up a demo server on the internet (if your run a web project)

20. Put the unfinished stuff on a public roadmap

After going open source:

The real work starts now: Outlook what to do to get your project growing

Photo of Martin Aschoff

Martin Aschoff


  • Founder and CEO of AGNITAS AG (www.agnitas.com, www.openemm.org)
  • Founder and Managing Director of Adamatis GmbH (www.adamatis.de)
  • Vice President of the German direct marketing association DDV (www.ddv.de)
  • Board Member of the German based Open Source Business Foundation (www.osbf.de)
  • Author of the German blog “Open Source Inside” (www.os-inside.de)
OSCON 2008