We’ve all heard about the new startup operating in stealth mode. They’ve got their reasons to keep things quiet: stay lean, keep competitors in the dark, avoid upsetting customers who are waiting on a feature. But there’s a better path out there that relies on the principles of open source. GitLab builds its product in the open.
Daniel Gruesso explores what building a product in the open means and how that dovetails perfectly with open source as a strategy, and he shares best practices. He details why and how to create public roadmaps and strategy docs; how they benefit sales, development, partnerships, and marketing; and how to codevelop in open source with (in GitLab’s case 150,000+) user organizations.
Whether you’re founding a startup that’s debating full transparency or your job requires top-secret security clearance, you’ll be inspired to be as transparent as possible in your work and better prepared to take advantage of the opportunities that being more open can provide.
Daniel Gruesso is a product manager at GitLab, the single application for the entire DevOps lifecycle. He focuses his time on the infrastructure and operations features of GitLab, including Kubernetes, serverless, and auto DevOps. Previously, Daniel led the DevOps product offering at Collabnet VersionOne.
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