Technical Overview: MySpace Developer Platform (MDP)

Location: San Diego Ballroom B Level: Intermediate

MySpace is the largest social networking site in the world, and the sixth most popular web site overall.

Jim Benedetto will present an overview of the MySpace Developer Platform (aka MDP), how it fits in with Google’s new OpenSocial environment, and discuss new opportunities for both businesses and developers to build their apps and widgets on MySpace.

Photo of Jim Benedetto

Jim Benedetto


Jim Benedetto is the Vice President of Technology and one of the original architects of MySpace, the world’s most popular social networking and lifestyle portal on the Internet. In this position Benedetto oversees the daily technical operations, overall architecture and technological direction of MySpace and continues to help the site reach its full potential.

Since joining MySpace in November 2003 Benedetto’s expertise in distributed architectures, database technologies, storage and scalability helped MySpace grow to more than 115 million unique users per month, and more than 23 localized sites worldwide. Benedetto continues to be a key influential player in the ongoing success of MySpace.

Prior to MySpace, Jim was a highly recognized consultant in database design and architecture. He holds a Bachelors degree in Business Administration from the University of Southern California.


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