Building a Better Web
June 11–12, 2018: Training
June 12–14, 2018: Tutorials & Conference
San Jose, CA

Inclusive design: Putting humans back in focus

Sarah Federman (Adobe)
4:25pm–5:05pm Wednesday, June 13, 2018
Location: 210 A/E Level: Non-technical
Secondary topics:  Case study, High-level, Web Pillars Track: Performance, Security, Accessibility

Who is this presentation for?

  • PMs, managers, designers, and developers

What you'll learn

  • Understand why accessibility is critical
  • Explore techniques to encourage inclusive design practices in your organization


In 2018, technology and human rights is currently a hot topic. But while we debate net neutrality and the web as a utility, 92% of US government sites still fail to meet basic accessibility standards (as they’re required to by law). A lot of lip service is given to the need to build inclusive, accessible sites, but when it comes down to it, we treat accessibility like something nice to have rather than a core principle and necessity.

Sarah Federman explains why inclusive design is so vital to the future of the web and shares techniques for making accessibility a priority in your org through both top-down and grassroots efforts. You’ll know why it’s so easy to cut corners in the most basic and core task of making everyone feel welcome when they visit your site and what you can do to make the internet a better place. It’s time for technology to truly be for everyone.

Photo of Sarah Federman

Sarah Federman


Sarah Federman is a UX designer and frontend engineer at Adobe, where she uses her diverse skillset to help create the company’s design system, dubbed Spectrum. Sarah loves applying systems thinking to solve product problems. Previously, she was a UI engineer at LinkedIn. Sarah holds a BFA in new media design from Rochester Institute of Technology.

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