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Sustainable Design for a Multiscreen, Info-Overloaded World

Mobile and The Web
Location: Imperial Ballroom Level: Novice
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Understanding how humans can better interact with and consume information is critical as we work to solve the increasingly complex challenges before us. Adobe CTO Kevin Lynch will explore three aspects that will shape the next generation of computing applications.

Many data points: the sheer volume and diversity of data makes analysis and interpretation extremely difficult. More thoughtful information visualization holds the promise of helping people harness information to better understand and solve ever more complex problems.

Many screens: the mobile revolution is underway worldwide, and devices connected to the Internet already outnumber personal computers in terms of both installed base and annual distribution. This shift is a disruption in how software is created and experienced, with the increasing challenge of authoring for a highly divergent environment of client capabilities and constraints.

Sustainable design: when your software is virtually ubiquitous with design of digital and physical objects around the world, how can software help designers create with sustainability in mind? How can the resulting work empower others to gain better insight? How can the resulting objects themselves reduce their impact on the world?

Photo of Kevin Lynch

Kevin Lynch


As chief technology officer and senior vice president, Experience & Technology Organization, Kevin Lynch oversees Adobe’s experience design and core technology across business units. This role includes driving Adobe’s technology platform for designers and developers across desktops and devices, including Adobe® Flash® Player, Portable Document Format (PDF), Adobe Flex® and Adobe AIR™, the cross-operating system application runtime that bridges the computing power and data capabilities of the desktop with the real-time dynamic capabilities of the web. He also oversees Adobe’s developer relations program, including the integration of customers and partners in the development process through Adobe Labs and customer advisory councils.

Prior to being named CTO in 2008, Lynch served as senior vice president and chief software architect for Adobe’s Platform Business Unit. Lynch joined Adobe through the company’s 2005 acquisition of Macromedia, Inc., where he served as chief software architect and president of product development. He headed up the creation of the company’s mobile and devices group and served as general manager of the web publishing group. Lynch also oversaw the initial development of Macromedia® Dreamweaver®, a leading web development product.

Before joining Macromedia in 1996, Lynch worked for General Magic, where he pioneered a navigational user interface for handheld communicators. Previously, he designed the user interface and developed the first Macintosh release of FrameMaker® software for Frame Technology, later acquired by Adobe. While at the University of Illinois, Lynch developed early Macintosh applications, including a desktop publishing program that introduced user interface elements in common use today.

Lynch holds three patents with others currently pending, and he is involved in Adobe’s international standards efforts with organizations such as the W3C, ECMA and ISO. Lynch studied interactive computer graphics at the University of Illinois, working with artists and engineers in the Electronic Visualization Laboratory.

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