Prepare to Design the Future
March 19–20, 2017: Training
March 20–22, 2017: Tutorials & Conference
San Francisco, CA

About the O’Reilly Design Conference

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This conference focuses on providing designers—and anyone responsible for a product’s design—with the full stack of skills they need to create the next generation of products and services. Interaction designers, UX designers, user researchers, product designers, product managers, and entrepreneurs will share successful strategies, war stories, startling breakthroughs, and practical advice; you’ll be armed with the skills and knowledge to move your craft forward and take on the challenges that lie ahead.

Sharpen your skills and expand your knowledge

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  • Gain a better understanding of business principles so you can provide value from the start of every project.
  • Learn about the impact of advanced technology—like artificial intelligence, robots, and the IoT—on the practice of design and the products of tomorrow.
  • Master specific techniques through hands-on training by signing up for two-day intensive courses or half-day tutorials.
  • Learn how to be a champion for design thinking within your organization.
  • Discover training, hiring, and career opportunities for design professionals.
  • Meet face-to-face with legendary innovators, thought leaders, and emerging talent.
  • Grow your professional network within the greater design community.

Three days of intensive education and inspiration

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You’ll experience:

  • Two days of galvanizing keynotes and intensely practical, information-rich sessions exploring the latest advances, case studies, and best practices
  • In-depth training courses and tutorials on critical topics
  • A sponsor pavilion with key players and the latest technologies
  • A vibrant “hallway track” for attendees, speakers, journalists, and vendors to debate and discuss important issues
  • Plenty of events and opportunities to meet other designers, business leaders, product managers, and entrepreneurs

A conference for the broader design community

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O’Reilly conferences attract the best minds in their respective fields, and the Design Conference reflects the multidisciplinary nature of design. You’ll find yourself in a gathering of:

  • UX designers
  • Product designers
  • Product managers
  • Interaction designers
  • UI designers
  • Information architects
  • Industrial designers
  • Project managers
  • Usability experts
  • User researchers
  • Web designers
  • Mobile designers
  • Strategists
  • Entrepreneurs

What people are saying about the O’Reilly Design Conference

O’Reilly pulled from their vast library of luminary authors and industry experts to create a conference that aimed straight at the heart of the problems and opportunities the modern design professional faces"
—Stewart Murrie, Dolby Laboratories Inc.
The caliber of speakers and attendees is absolutely fantastic. One of the better UX conferences I’ve been to."
—2016 conference attendee
Fantastic speakers. I took away many engaging thoughts to bring back to work with me. Great opportunities to talk with authors, and see some of the top-notch speakers in the Design field. Graphic design, product design, UX design and design thinking were all covered!"
—Randy Krum, President and Chief Designer at InfoNewt
O’Reilly Design was an invigorating experience, inviting our team to reach further and knocking the crust off some old patterns that have been slipping by unchallenged."
—2016 conference attendee

Program Chairs

Mary Treseler, O’Reilly Media—Director of Strategic Content, Design

Mary Treseler is Director of Strategic Content at O’Reilly Media, Inc. She acquires, curates, and edits design content when not writing about it herself. Her experience with design-related topics includes editing Lean UX and Designing Interfaces, as well as launching The Lean Series with Eric Ries. Mary has more than 20 years of experience working in technology publishing; her introduction to the design discipline began in 1993 with Jakob Nielsen’s Usability Engineering. A Boston native, Mary lives by the ocean in South Dartmouth, MA.

Leah Buley, Independent Design Consultant

Leah works with companies to evaluate and evolve their design practices. She is the author of the book The User Experience Team of One, a former industry analyst, and a veteran of the experience design industry (though she got her start as an opinionated web developer). Her past work spans agencies, startups, and Fortune 100 companies. Leah was previously a principal analyst at Forrester, researching the evolving role of design in business. Prior to that, she worked as a design strategist in the design innovation group at Intuit, one of the forerunners in making design thinking a cultural competency. Before Intuit, Leah was a lead experience designer at Adaptive Path, a pioneering user experience and service design consultancy, working with clients in financial services, healthcare, social media, and consumer products.

Committee members

Cindy Alvarez (Microsoft)

Cindy Alvarez (Microsoft)

Cindy Alvarez is the author of Lean Customer Development: Building Products Your Customers Will Buy, and Director of User Experience for Yammer (a Microsoft company). She has over a dozen years’ experience leading design, product management, user research, and customer development for startups, and is currently using that background to drive intrapreneurial change within Microsoft. She tweets as @cindyalvarez.

Gretchen Anderson (PG&E)

Gretchen Anderson (PG&E)

Gretchen spent the first part of her career in design consulting for firms like frog, Cooper, LUNAR, and Punchcut. Recently, she served as the VP of Product for GreatSchools, a national website that helps half of America’s families every year with information about schools. Currently, she consults with several clients including Auris Surgical Robotics on the design of the hardware and software of a next-generation surgical system.

Her past clients include Virgin Records, Samsung, Johnson & Johnson, and Intel. Gretchen is a Bay Area native who left only long enough to get a bachelor’s degree from Harvard in History & Literature.

Jorge Arango (Futuredraft)

Jorge Arango (Futuredraft)

Jorge Arango is an information architect with 20 years of experience designing digital products and services. He’s a partner in Futuredraft, the experience design consultancy that solves complex problems using co-creation throughout the design process. He is one of the co-authors of "Information Architecture for the Web and Beyond" the fourth edition of O’Reilly’s celebrated "polar bear" book. Jorge has also served the global UX community as president and director of the Information Architecture Institute.

Martin Charlier (Independent Consultant & Co-Founder)

Martin Charlier (Independent Consultant & Co-Founder)

Martin Charlier is an independent design consultant based in London and a cofounder of Rain Cloud, a project exploring new interaction models for connected products. Martin is a strategic designer with experience across new media art, industrial design, interaction design, and service design. His speculative design work has been awarded by the Royal Society of Arts, and he is a fellow of the organization. He has previously worked at innovation firm Frog Design, cutting-edge art collective Random International, and digital service design consultancy Fjord. He tweets as @marcharlier.

Giles Colborne (cxpartners)

Giles Colborne (cxpartners)

Giles Colborne co-founded cxpartners in 2004. Since then, it has grown to one of the world’s leading independent experience design consultancies working on next generation experience design and generating hundreds of millions of dollars of revenue for companies such as Marriott, eBay and AXA. His book, ‘Simple and Usable’, has sold tens of thousands of copies in Europe and North America and has been translated into Chinese and Korean. Giles is former president of the UPA, co-chair of IA Summit, and UX Awards judge. He has worked with the British Standards Institute in developing standards for web accessibility.

Adam Connor (Mad*Pow)

Adam Connor (Mad*Pow)

Adam Connor, co-author of Discussing Design: Improving Communication and Collaboration Through Critique, is a designer and illustrator based in Western Massachusetts. As VP of Organizational Design at Mad*Pow, Adam combines his background in experience design, computer science, illustration and film to help teams design products and services as well as rethink their organizational structures, processes and culture to improve their ability to create and collaborate effectively.

Andrew Crow (Medium)

Andrew Crow (Medium)

Andrew is the Head of Design at Medium where he and his team are creating beautiful new ways for people to share ideas on the web.

Andrew believes strongly in the blending of brand, design, and marketing to create an overall experience. None of these exist in a vacuum and all of them add up to how customers perceive the company and experience joy.

Previously, Andrew led design at Uber including Product, Brand, Marketing, Content Strategy & Copywriting, and Design Research. This world-class team of over 200 people helped power the fastest growing company in the world.

Prior to Uber, Andrew was the Global Director, Brand & Design for GE and collaborated with GE’s businesses to set and execute on a vision for great brand experiences. Leading both the Design and Brand Councils, Andrew worked directly with product leaders blending brand and design to affect positive outcomes for customers.

Andy Goodman (Independent)

Andy Goodman (Independent)

Andy is a futurist. He’s been a digital native since 1994, when he wrote a documentary called Secrets of the Internet. After many years in the games, interactive TV and mobile industries Andy now leads Fjord in the US. Here he helps some of the world’s biggest brands transform their businesses through design innovation. The earliest mark he made was the creation of the first iTV services in the UK with Sky Interactive where he was Head of Design. On the back of this success Andy moved to the games industry where he oversaw the development of pan-European cross-platform games services which broke new ground in quality and technical ambition, Andy was responsible for managing large scale complex projects with multiple stakeholders from the TV and Digital industries and for delivering services that were profitable and exceeded customer expectation. Since 2004 Andy has specialised in Mobile and cross-platform convergent services, working on strategic projects for companies such as Telefonica, Ericsson, Vodafone, Orange, Nokia and Samsung. As is one of the pioneers of the Service Design industry, he is forever looking beyond the interface to create service experiences that shape the world in which people are beginning to live.

Andy is a frequent speaker at global conferences and events including SxSW, Interaction13, TED Talent Search, TEDx Madrid, and Mobile 2.0. and his writing on emerging technology has been published in numerous magazines and books.

Elizabeth Goodman (confectious)

Elizabeth Goodman (confectious)

Elizabeth Goodman investigates the possibilities and perils of emerging technologies in her design, research, and writing. Her 2014 PhD from UC Berkeley’s School of Information focused on human-computer interaction and design practice for novel technologies, and was supported by National Science Foundation and Intel fellowships. In 2013 she authored the second edition of Observing the User Experience, a widely-used handbook of design research methods. Her work has taken her from exploratory research and design teams at Intel, Yahoo!, and Fuji-Xerox to her current position with 18F, a service and product design group within the US government aimed at making federal agencies more efficient, more transparent, more accessible, and more accountable to the people they serve. Elizabeth speaks widely on the design of mobile and pervasive computing systems at conferences, schools, and businesses. She lives in San Francisco with her husband and two children. She tweets as @egoodman.

Dayna Grayson (NEA)

Dayna Grayson (NEA)

Dayna joined NEA in 2012 and focuses on investments in both consumer and business services including on demand services, SaaS (software-as-a-service), vertical eCommerce, productivity software, and consumer applications. She is a Director of OnShape, Fiftythree, Pocket, APX Labs, and Framebridge. Dayna is the founder of the NEA Studio, a program to mentor designer entrepreneurs, and she runs NEA’s seed investing efforts. Prior to NEA, Dayna was an investor at North Bridge Venture Partners. She started her career as a product designer, and she has a BS from the University of Virginia in Systems Engineering and an MBA from Harvard Business School.

Aaron Irizarry (Nasdaq Product Design)

Aaron Irizarry (Nasdaq Product Design)

Aaron Irizarry, known in luchadore circles as El Cubano Magnifico, is Director of User Experience for Nasdaq Product Design and has been building online products for startups and large corporations for over 10 years. Aaron is also a public speaker and consults with companies providing design studio and collaborative critique workshops to help their product teams and stakeholders/managers improve the discussion around product design.

Simon King (CMU Design Center)

Simon King (CMU Design Center)

Simon King is the director of the CMU Design Center, an interdisciplinary space for design research and education at Carnegie Mellon University. He was previously a design director and business lead at IDEO in Chicago, where he led the studio’s interaction design discipline. During his eight years at IDEO, Simon’s work spanned diverse mediums and audiences, including medical imaging equipment, vehicle HMI platforms, personal health apps, financial planning tools, and consumer experiences for web, mobile, TV, and connected devices.

Simon holds a master of design in interaction design from Carnegie Mellon University and a bachelor of fine arts in graphic design from Western Michigan University. His book Understanding Industrial Design: Principles for UX and Interaction Design, will be published by O’Reilly Media in February 2016 and is in early release now.

Rochelle King (Spotify)

Rochelle King (Spotify)

Rochelle King is VP of data, insights, and design at Spotify, where she manages the teams that are responsible for analytics, user research, and designing Spotify’s product experience. She is also working on the book Designing with Data and is co-chair of the inaugural O’Reilly Design Conference. Prior to Spotify, Rochelle was VP of user experience and product services at Netflix where she managed the design, enhanced content, content marketing, and localization teams.

Mike Kuniavsky (PARC)

Mike Kuniavsky (PARC)

Mike Kuniavsky leads user experience design in the Innovation Services Group at PARC, a Xerox company. A 20-year veteran of digital product development, he designs products, business processes, and services at the leading edge of technological change. Prior to PARC, Mike co-founded several successful UX-centered companies, including ThingM, which designs and manufactures ubiquitous computing and Internet of Things products, and Adaptive Path, a well-known design consultancy. He has worked with top technology companies–such as Samsung, Sony, Nokia, Whirlpool, and Qualcomm–to design new products, guide product strategy, and create user-centered design and development cultures. Mike is the author of Observing the User Experience: A Practitioner’s Guide to User Research and Smart Things: Ubiquitous Computing User Experience Design.

Albert Lee (NEA)

Albert Lee (NEA)

Albert joined NEA as Designer-in-Residence in 2015. In this role, he works closely with portfolio companies supporting them with product, design, and organizational development strategies and execution. He’s been actively involved in building the NEA Studio program, which has an emphasis on supporting non-traditional founders and also focuses on design-centric investments for both consumer and enterprise products.

Albert has a deep background at the intersection of design and business. Prior to NEA he was the Managing Director of IDEO’s New York office, where he brought more than a decade of experience in digital product, communication, and venture design to bear. He specialized in developing new offerings and incubating ventures for clients based on consumer insights in a wide range of industries, including retail, financial services, consumer technology, and fashion. He has worked with companies such as Target, American Express, SoulCycle, and Ford. He previously held a Director role at the design firm 2x4, and founded their Asia office in Beijing. Earlier in his career he was a design architect at Frank Gehry’s office.

Albert holds a BA in architecture from U.C. Berkeley, a MFA in graphic design from Yale, and an MBA from Columbia Business School. He was also named to Fast Company’s 1000 Most Creative People in Business in 2014.

Peter Morville (Semantic Studios)

Peter Morville (Semantic Studios)

Peter Morville is a pioneer of the fields of information architecture and user experience. His best-selling books include Information Architecture for the World Wide Web, Ambient Findability, Search Patterns and Intertwingled. He advises such clients as AT&T, Cisco, Harvard, IBM, Macy’s, the Library of Congress, and the National Cancer Institute. His work has been covered by Business Week, The Economist, NPR, and The Wall Street Journal. Peter lives in Ann Arbor, Michigan with his wife, two daughters, and a dog named Knowsy.

Suzanne Pellican (Intuit QuickBooks)

Suzanne Pellican (Intuit QuickBooks)

Suzanne Pellican is a Vice President of experience design at Intuit. For the past 13 years, she’s been redefining what design means at Intuit, transforming it from an executional function within product development to a mindset and capability that drives business strategy and innovation.

After coming of age as a product designer at Fitch and V2 Group, she joined the Quicken team as a principal designer and went on to become Director of Intuit’s Design for Delight program, which teaches design thinking skills across all job functions of the organization. In that role, she built a community of over 200 innovation catalysts who have run thousands of design thinking workshops and helped establish Intuit as a design-driven company.

Since then, Suzanne has taken on brand and design systems as Executive Creative Director of the small business group. By leading both craft and strategy, she ensures that design plays a central role in repositioning the QuickBooks brand as the global platform for small business and in defining a cohesive user experience across all of Intuit’s products.

A graduate of Ohio State and a diehard Buckeyes fan, Suzanne loves Friday cocktails with neighbors, camping, and the thrill of finding a good bargain. She lives in Menlo Park with her husband and three kids.

Leisa Reichelt (Australian Government)

Leisa Reichelt (Australian Government)

Leisa leads a great team of researchers who work within agile, multidisciplinary teams to create continuous connection between the British government and its citizens as it transforms to design digital services that people prefer to use. She has a background in User Centred Design, Design Research and Information Architecture combined with a passion for making these practices more accessible and more successful for companies with limited time or resources, and for those who work using agile or lean methods.

Leisa is a regular speaker and workshop-giver and has spoken at conferences including London IA, UX London, dConstruct, Drupalcon, EuroIA, Future of Web Apps, Web 2.0 Expo, Next, Interesting, GUADEC, Interaction, and Reboot. She has mentored at Seedcamp and coordinates the London UX Bookclub.

David Rose (Ditto | MIT Media Lab)

David Rose (Ditto | MIT Media Lab)

David Rose is an award-winning entrepreneur, author, and instructor at the MIT Media Lab. His research focuses on making the physical environment an interface to digital information. David is the CEO at Ditto Labs an image-recognition software platform which scours social media photos to find brands and products. His new book, Enchanted Objects, focuses on the future of the internet of things, and how these technologies will impact the ways we live and work. Prior to Ditto, David founded and was CEO at Vitality, a company that reinvented medication packaging now distributed by CVS, Walgreens, and Express Scripts. He founded Ambient Devices, which pioneered glanceable technology: embedding internet information in everyday objects like lamps, mirrors, and umbrellas. David holds patents for photo sharing, interactive TV, ambient information displays, and medical devices. His work has been featured at the MoMA, covered in The New York Times, WIRED, The Economist, and parodied on the Colbert Report.

Claire Rowland (Independent)

Claire Rowland (Independent)

Claire is an independent UX design, research, and product strategy consultant working on Internet of Things products and services for mainstream consumers. She is the lead author of Designing Connected Products: UX for the Consumer Internet of Things, published by O’Reilly.

She has a particular interest in the use of technology in mundane, everyday activities. Previously, she worked on energy management and home automation services as the service design manager for AlertMe.com, a connected home platform provider. Prior to this, she was Head of Research for the London studio of design consultancy Fjord, where she led Fjord’s involvement in the Smarcos EU consortium researching the interusability of interconnected embedded devices and services. She has worked in UX design and research for mobile, multiplatform and web services since 1997.

Dan Saffer (Independent)

Dan Saffer (Independent)

For 20 years, Dan Saffer has been designing everything from apps to wearables and everything in between. Currently he’s VP of Product at Mayfield Robotics, where we’re preparing to launch an adorable home robot.

Dan is the author of four acclaimed books on design, including his latest, Microinteractions, which Scott Berkun called "the best design book in years." He speaks and teaches workshops on design around the world. In 2008, he coined the term "topless meeting" (for a meeting without laptops), which was a finalist for Oxford Dictionary’s Word of the Year and Time Magazine’s #10 Buzzword of 2008.

Margaret Stewart (Facebook)

Margaret Stewart (Facebook)

Margaret Gould Stewart currently serves as VP of Product Design at Facebook, where she leads Business Design for Facebook, creating tools that allow businesses to make meaningful connections with people all around the world. She previously served as Director of User Experience at YouTube and prior to that led Search and Consumer Products UX at Google. Over the course of her career, Margaret has led the design teams for 5 top 10 most visited websites in the world (Tripod.com, Angelfire.com, Lycos.com, Google.com, YouTube.com). She is a regular speaker at conferences like TED and AIGA, has served on the National Design Awards jury, and publishes her thoughts on design and leadership on Medium and her blog, Fountly.

Nikki Sylianteng (Independent)

Nikki Sylianteng (Independent)

Nikki is an interaction designer and creator of guerrilla parking sign redesign project To Park or Not to Park? and documentary-slash-psychological experiment eating carefully. She also teaches and advises at Orbital, a space in the Lower East Side that brings together independent creators interested in changing power structures. Her work has been covered in The Atlantic, NPR, Wired, and Fast Company among others.

Nikki is an alumni of the MFA Interaction Design program at the School of Visual Arts, and previously held design roles at Memorial Sloan Kettering Cancer Center’s Innovation Lab, Adaptive Path, and Clive Wilkinson Architects.

Jeff Veen (True Ventures)

Jeff Veen (True Ventures)

Jeffrey Veen is a founder and CEO of Typekit, a cloud-based font subscription service for web designers. Jeffrey was also one of the founding partners of Adaptive Path and project lead for Measure Map, the well-received web analytics tool acquired by Google in 2006, where he managed the user experience group responsible for some of the largest web apps in the world. As a consultant, he has been involved in designing the leading blog and social media applications on the web, including Blogger, TypePad, Flickr, and and National Public Radio.

Previously, Jeffrey served as the Executive Director of Interface Design for Wired Digital and Lycos Inc., where he managed the look and feel of HotWired, the HotBot search engine, Lycos.com and others.

Khoi Vinh (Adobe)

Khoi Vinh (Adobe)

Khoi Vinh is a designer, writer, and serial entrepreneur. He is currently Director of Product Design for Mobile at Adobe, where his is working on a new generation of creativity software. Previously, he was co-founder and CEO of Mixel, a groundbreaking mobile startup, and digital design director for The New York Times. He writes a widely read blog on design and technology at Subtraction.com and lives in Brooklyn, NY with his family.

Helen Le Voi (Leo Burnett)

Helen Le Voi (Leo Burnett)

Helen holds a Masters in Computer Related Design from the Royal College of Art. She enjoys exploring the boundaries of technology and the possibilities it can offer. She’s been involved in the creation of digital products and services since 1995 specialising in Interaction Design and User Experience, working with companies such as Philips, Nokia, Samsung and BT.

Currently she’s Director of Customer Experience at Leo Burnett in London, working at the intersections between people, advertising and technology. Prior to Leo Burnett, she was a central part of an EU funded R&D project to investigate IOT and the interusability of interconnected embedded devices. She is also a member of the Council of the Internet of Things. She tweets as @hlevoi

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