Design the Future
January 19–20, 2016: Training
January 20–22, 2016: Conference
San Francisco, CA

prototyping conference sessions

2:05pm–2:45pm Thursday, 01/21/2016
Kathryn McElroy (IBM Watson)
Prototyping is now a necessary skill in all areas of design. Kathryn McElroy explores current approaches to prototyping for both physical products and digital software and outlines multiple prototyping methods that you can immediately apply, from high-level best practices to an understanding of the basics of user testing those prototypes to gain the best insights for your product.
3:45pm–4:25pm Thursday, 01/21/2016
Livia Labate (NPR/OpenNews)
Slides:   external link
Design practitioners are beginning to understand the practical utility of writing code as a way to make design happen, but the obstacles to skill building are a significant barrier to entry and require designers to reframe how they think about work (and their own learning). Livia Labate offers guidance on how to navigate these challenges.
1:15pm–1:55pm Friday, 01/22/2016
Paul McConnell (Intersection), Mike Clare (Intersection)
In order to design for our cities, we have to evaluate and cater to the needs of many. Catering to a wider audience means adapting to several demographics while maintaining a cohesive vision. Paul McConnell and Mike Clare explore how designers can develop concepts and research strategies to create for a city-scale audience.
2:05pm–2:45pm Friday, 01/22/2016
Mike Gadow (Fjord), Russell Wilkins (Uber)
Slides:   1-PDF 
Everyone is talking about transitions and motion in interfaces these days. But how does motion benefit UI? As designers, we face the challenge of communicating how motion should work (and its value) to other stakeholders. Mike Gadow and Russell Wilkins, motion designers turned UI designers, show how they use motion graphics and advocate for motion in user interfaces.