Design the Future
January 19–20, 2016: Training
January 20–22, 2016: Conference
San Francisco, CA

design for social impact conference sessions

2:05pm–2:45pm Thursday, 01/21/2016
Danielle Latman (Lextant), Sapna Singh (The Ohio State University)
Through a design studio at the Ohio State University, a team of graduate design, business, and occupational therapy students worked with a group of five residents at a senior living facility to codesign a new shoe-shopping experience. Danielle Latman and Sapna Singh present a case study of this process that explores user experience and design in collaboration with users.
4:35pm–5:15pm Friday, 01/22/2016
Brandon Harris (
Slides:   1-PDF 
As more people find community on the Web, designers need to use patterns and principles that protect our users from harassment—or worse. Brandon Harris discusses how our design decisions can make life unpleasant—or even dangerous—for users of community tools. Brandon offers best practices for user safety and describes ways we can provide protection for our users.
3:45pm–4:25pm Thursday, 01/21/2016
Tristan Harris (Google)
The attention economy reduces design to a race to the bottom of the brain stem to seduce our psychological instincts. What if we created an "organic movement" for design whose goal was to support humanity? Tristan Harris explores how this movement is possible by emphasizing "time well spent" instead of "time spent," in turn maximizing design's net positive contributions to people's lives.
3:45pm–4:25pm Friday, 01/22/2016
Gretchen Anderson (Primary Angle), Jay Primus (SFPark), Susan Dybbs (Collective Health), Danielle Malik (Design Equation)
Designers are being held to higher standards as we gather more data about how products and services actually drive specific outcomes. Gretchen Anderson, Kristy Tillman, Jay Primus, and Danielle Malik discuss several projects that used data effectively to improve social outcomes and explain how you can better incorporate this into your craft.
1:15pm–1:55pm Thursday, 01/21/2016
Dan Watson (Satellite Application Catapult)
Regulation is often seen as constraining innovation, but far from being intimidated, designers should be encouraged to bring their skills and processes to bear, seeing regulation more as specification. Dan Watson explains why designers have an exciting opportunity to redefine regulatory boundaries through cross-disciplinary facilitation, prototyping, and communication, among other skills.
1:15pm–1:55pm Friday, 01/22/2016
Xiaowei R. Wang (Mapbox)
Data literacy is an increasingly important skill throughout the world. An emerging set of tools provides ways for marginalized groups in the developing world to generate data. Xiaowei Wang gives an overview of the Nomadic Mapping Collective in Ulaanbaatar, Mongolia—a highly novel organizational model that encourages geographic data literacy and ownership in informal city settlements.
9:40am–10:00am Friday, 01/22/2016
Bob Baxley (Independent)
Slides:   1-BIN 
Design has a “top of the funnel” problem: high school and college students are unaware of the intellectual and economic value of a career in design, despite the fact that design continues to be THE fundamental constraint on most technology companies. Bob Baxley helps you become an ambassador for design by providing the tools to inspire potential students to pursue a career in design.
4:35pm–5:15pm Friday, 01/22/2016
Ben Terrett (Co-operative Group)
Ben Terrett tells the design story of the UK Government Digital Service (GDS), an organization that has been copied around the world, including in the US and Australia, and explains how user-centered design focused on user needs and delivery can bring about real change and still be respected in the boardroom.
1:15pm–1:55pm Friday, 01/22/2016
Paul McConnell (Intersection), Mike Clare (Intersection)
In order to design for our cities, we have to evaluate and cater to the needs of many. Catering to a wider audience means adapting to several demographics while maintaining a cohesive vision. Paul McConnell and Mike Clare explore how designers can develop concepts and research strategies to create for a city-scale audience.
2:05pm–2:45pm Friday, 01/22/2016
Ame Elliott (Simply Secure)
Slides:   1-PDF 
User experience designers have an extraordinary opportunity to empower people to take control of their privacy. Ame Elliott shares examples of design for secure experiences and illustrates how UX can make systems more secure by addressing human behavior. Examples are applicable to a range of areas, including personal communication, business transactions, and government and nonprofit projects.