Design the Future
January 19–20, 2016: Training
January 20–22, 2016: Conference
San Francisco, CA

Keynote speakers

Carl Bass

Carl Bass
CEO, Autodesk

Carl Bass is president and chief executive officer of Autodesk, a leader in 3D design, engineering, and entertainment software. Carl cofounded Ithaca Software, which was acquired by Autodesk in 1993. Since joining the company, he has held several executive positions,... Read More.

9:10am Friday, 01/22/2016
Autodesk CEO Carl Bass talks about designing for our connected future. With sensors embedded all around us, data and design will need to converge to realize the promise of the Internet of Things (IoT). Carl examines the tools, techniques, and trends that will affect how things are made, with a particular focus on the connected products, buildings, and infrastructure hinted at by the IoT. Full Details
Bob Baxley

Bob Baxley
Head of Product Design, Independent

Bob Baxley is a design executive who lives and works in Silicon Valley. He most recently served as the head of product design at Pinterest where he built, led, and managed a multifaceted design team responsible for both the consumer-... Read More.

9:40am Friday, 01/22/2016
Design has a “top of the funnel” problem: high school and college students are unaware of the intellectual and economic value of a career in design, despite the fact that design continues to be THE fundamental constraint on most technology companies. Bob Baxley helps you become an ambassador for design by providing the tools to inspire potential students to pursue a career in design. Full Details
Mike  Bracken

Mike Bracken
Chief Digital Officer, Co-operative Group

Mike Bracken is chief digital officer for the Co-operative Group, the largest mutual cooperative in the world. Previously, he was executive director of digital and chief data officer for the UK government from July 2011 to September 2015. Mike was... Read More.

Robert Brunner

Robert Brunner
Founder/Partner, Ammunition

Robert Brunner founded San Francisco-based design studio Ammunition in 2007 to communicate ideas through products, brands, and their surrounding experiences. His work as an industrial designer has spawned numerous brand-defining designs over the past three decades for clients including Adobe,... Read More.

10:05am Thursday, 01/21/2016
If creating great design were easy, everyone would do it. The reality is that successful design takes an incredible commitment across an organization. So how do you embed great design practice in your culture? Robert Brunner, founder and partner at renowned design studio Ammunition, shares his experience creating meaningful products and services for Fortune 500 companies and startups alike. Full Details
Katie Dill

Katie Dill
Head of Experience Design, Airbnb

As the head of experience design at Airbnb, Katie Dill leads the designers defining Airbnb’s digital products and services. Katie is responsible for the people, processes, and structures that help the team craft high-quality experiences in the online and offline... Read More.

11:05am Thursday, 01/21/2016
Design is changing at a rapid clip—the next generation of companies are not just looking at how to give the pixels polish but focusing on creating and curating an amazing experience in the real world. Katie Dill demonstrates how to design for a multifaceted journey over time, how to identify when to own the experience and when to enable it, and how to build a team for depth and breadth. Full Details
Tony Fadell

Tony Fadell
Founder and CEO, Nest

Tony Fadell is the founder and CEO of Nest Labs, Inc., the company that developed the Nest Learning Thermostat and Nest Protect: Smoke + Carbon Monoxide Alarm. Prior to Nest, Tony served as senior vice president of Apple’s iPod... Read More.

Erika Hall

Erika Hall
Co-Founder, Director of Strategy, Mule Design

Erika Hall is the cofounder and director of strategy at Mule Design Studio in San Francisco, where she leads the research and information design practices. She is a natural problem solver with 20 years of experience in interactive strategy,... Read More.

9:30am Friday, 01/22/2016
What is the world like now? What should it be like? While it's easy to get distracted by surface concerns, Erika Hall explains why we need to see design as the process of getting from "what is" to "what ought to be." Full Details
Rochelle King

Rochelle King
Global VP of User Experience and Design, Spotify

Rochelle King is VP of data, insights, and design at Spotify, where she manages the teams that are responsible for analytics, user research, and designing Spotify’s product experience. She is also working on the book Designing with Data and is... Read More.

9:00am Friday, 01/22/2016
Program chairs Mary Treseler and Rochelle King open the second day of keynotes. Full Details
9:00am Thursday, 01/21/2016
Program chairs Mary Treseler and Rochelle King open the first day of keynotes. Full Details
Roger Magoulas

Roger Magoulas
Vice President, O'Reilly Radar, O'Reilly Media

Roger Magoulas is the vice president of O’Reilly Radar. Previously, Roger was the research director at O’Reilly, where he and his team built the company’s analysis infrastructure and provided analytic services and insights on technology-adoption trends to business decision makers... Read More.

10:00am Friday, 01/22/2016
Roger Magoulas covers key findings from the recent 2016 Design Salary and Tools Survey. Full Details
Tim O'Reilly

Tim O'Reilly
Founder and CEO, O'Reilly Media

Tim O’Reilly is the founder and CEO of O’Reilly Media, Inc. His original business plan was simply “interesting work for interesting people,” and that’s worked out pretty well. O’Reilly Media delivers online learning, publishes books, runs conferences, urges companies... Read More.

Doug Powell

Doug Powell
Design Principal and Program Director, IBM

Doug Powell is a distinguished designer at IBM, directing the program to scale design and design thinking across the global tech company. A designer with more than 25 years of experience in a wide range of design disciplines, Doug... Read More.

9:25am Thursday, 01/21/2016
In 2013, IBM, one of the world’s largest technology companies, set the mission to create a sustainable culture of design. The goal: bring a human-centered focus to thousands of product and service experiences. Doug Powell offers a look at how this 350,000-employee company implemented Design Thinking and is addressing the needs of their users to deliver outcomes with speed and at scale. Full Details
Eric  Quint

Eric Quint
Chief Design Officer, 3M

Eric Quint joined 3M as chief design officer in 2013, following a distinguished career at Royal Philips of the Netherlands, where he most recently led the Global Design Management and Consulting practice as vice president of Philips Design. As chief... Read More.

9:05am Thursday, 01/21/2016
We know design can deliver competitive advantage, but how can we harness collaborative creativity to take this one step further, driving value, stimulating growth, and igniting change? Eric Quint, 3M's chief design officer, answers this question, underscoring the design imperative to inspire leadership and transform customer experience with an eye on the future. Full Details
Christian Roman

Christian Roman
Story Artist, Pixar Animation Studios

Christian Roman has been involved in telling stories with animation since 1994. He got his start as a storyboard artist and supervisor on The Simpsons. He then helped create and direct two shows for the Disney Channel, Fillmore! and American... Read More.

11:05am Friday, 01/22/2016
Christian Roman, a story artist at Pixar Animation Studios with over 20 years' experience in animation, will share insights gained at places like Walt Disney Television and <i>The Simpsons</i> to explore the ways a story can influence and compel an audience. Full Details
Danyel Smith

Danyel Smith
Cofounder, HRDCVR

Danyel Smith is a cofounder of HRDCVR, a design-centered hardcover media project created by diverse teams for a diverse world. Danyel, most recently a John S. Knight Journalism fellow at Stanford University, has served as editor of Billboard, editor-at-large... Read More.

10:05am Friday, 01/22/2016
We know it’s important as designers to serve a diverse society—to use our creative powers for good. One important step we can take is to change how people of color and people who live in socioeconomic distress are perceived and how they perceive themselves. Danyel Smith explains how HRDCVR is designed to be a luxury magazine true to the diverse society in which we all live. Full Details
Margaret Stewart

Margaret Stewart
Director of Product Design, Facebook

Margaret Gould Stewart currently serves as VP of Product Design at Facebook, where she leads Business Design for Facebook, creating tools that allow businesses to make meaningful connections with people all around the world. She previously served as Director of... Read More.

9:35am Thursday, 01/21/2016
Margaret Stewart imparts four key principles for designing quality business products and explains why designing elegant tools may be the highest-impact opportunity that exists for designers today. Full Details
Mary Treseler

Mary Treseler
Vice President, Content Strategy, O'Reilly Media

M​ary Treseler is vice president of content strategy at O’Reilly Media, ​where she leads an editorial team that covers a wide range of topics from DevOps to design, and the chair of O’Reilly’s Velocity Conference. Mary has been working on... Read More.

9:00am Friday, 01/22/2016
Program chairs Mary Treseler and Rochelle King open the second day of keynotes. Full Details
9:00am Thursday, 01/21/2016
Program chairs Mary Treseler and Rochelle King open the first day of keynotes. Full Details
Maurice Woods

Maurice Woods
Executive Director and Founder , Inneract Project

Maurice Woods is the executive director and founder of Inneract Project. He created Inneract Project’s design education framework, which serves as the program’s core curriculum. As executive director, he provides leadership for volunteer staff, helps set organization and education policy,... Read More.

9:55am Thursday, 01/21/2016
Traditional K–12 education offers most underserved students of color little to no access to design training. Inneract Project is set to change this by providing programming that exposes youth and their communities to various fields in design. Maurice Woods outlines Inneract Project, demonstrating the benefits of design education for students as well as the field itself. Full Details