John Edson is president of LUNAR, the global product design and development firm founded in Silicon Valley over 30 years ago. In May 2015, LUNAR was acquired by McKinsey & Company, creating a groundbreaking proposition for the integration of business strategy and design. John’s focus is helping clients deliver impact through the creation of beautiful, ingenious, and delightful products and services. He is an adjunct lecturer at Stanford University and a regular contributor to Fast Company, covering issues at the intersection of business, technology, and design. In 2012, John wrote Design Like Apple, which exposes seven ways that any company can become a market leader through creative transformation.
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