You start your new web site with a blank page. And it’s fast! Then you start adding stuff to the page only to make it slower. Optimizing the size of the images you put on the page and send over the network sounds like a no-brainer. Yet you’d be surprised how many of the world’s most visited sites are not following this simple advise. Are you making the same mistakes?
Fact: you can make your pages much leaner with no code changes and no human intervention, automatically.
I work for Yahoo!’s Exceptional Performance team. My daily tasks include research, experiments and building tools to improve the performance of the Yahoo! properties worldwide. I’m also a contributor to several open source projects and author of a few books and numerous online articles.
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